The Connecticut Post recently reported that AM radio is alive and well, but the most successful area stations, like WICC, have maintained their strong positions and following because management has marketed effectively. The Cumulus media company, owners of the station along with many others across the country, has a knack for giving listeners what they want and adjusting if something isn’t working.
I couldn’t agree more. In the nearly 37 years we’ve lived in Connecticut, aside from the 13 years I commuted to Manhattan, during driving commutes to Stamford and Hartford I’ve tried many of the easy-listening FM music stations and occasionally rock stations. But I’ve always come back to WICC for the morning commute and WEBE for after school and weekends. And in the last six years, since I’ve been traveling locally from Fairfield, Bridgeport and now Stratford, I’ve come to consider my early morning rides with Mike Bellamy and Tony Reno like being with family.